Let's get real for a minute.
Do you like when people come to your door to try to sell you something?
Do you enjoy when you're walking along the street and someone stops you to try to get you to take their flier or get you into their store?
Do you like pop-up ads?
Then stop spamming your podcast!
Here's the deal — I know your podcast is probably great. Your audience likes it. You're probably getting feedback from your listeners. But if you're constantly (keyword here is "constantly") throwing out your latest episode link on social media, to your friends, family, in your groups and all over the place, it may get you a few more listeners, but it's also going to annoy more people.
Your show is like your baby. You wouldn't just grab anyone off the street to babysit, right? As you can imagine, one of the first things people ask when they are looking for an editor is "how much"?
While that's a valid question, there are some things to take into consideration, instead of just looking for the cheapest deals.
Anchor has been rising slowly to become a contending player in the podcast space. There's no denying it. Many well-known personalities are now using it to easily create their podcasts. Although I don't recommend them as a hosting company for a number of reasons, there is one major thing to be aware of if you're using them for your podcast:
YOU should be the one to submit your show to podcast apps.
Even though Anchor makes it simple to let them do it for you, I really recommend this is something you should do yourself, especially if you want access to your podcast stats from Apple Podcasts. I go into more detail about this in the video.
Check your inbox because on January 31st, podcasters who submitted their shows to iTunes received an email from none other than Apple Podcasts with a few things they want to make sure you're aware of.
The main points of the email were:
For the most part, the first three were pretty straightforward, but the fourth point is one that will take some getting used to for seasoned podcasters and new podcasters, alike.
I have to admit, I am struggling with my show. (Isn't that an awful thing for a podcast consultant to admit? Ack!)
But it should be noted for anyone doing a show by themselves without outside help that putting all the little things into the podcast they want to do can get daunting. I'll be perfectly honest and say that I'm still trying to find my footing with starting a business and working from home. In fact, I had grand plans to work on episodes of my show today, but decided a blog post was more important.
While your comfortable (or getting comfortable) behind the microphone, your guests might not be. Although they may have amazing insights to share and your audience will love them, it's still nerve-wracking to be put on the spot.
While I can't do much to take away their nerves (aside from give you my recipe for Sangria, maybe), I can offer some tips to help them feel more at ease about sounding good.
While it might be easier to have your guest join you in your studio, it's not always possible. The tips in this post are for podcast interviews done remotely.
If you've ever gone into a podcasting Facebook group and asked about microphones, you may have noticed some contention around the Blue Yeti USB Microphone.
"It picks up everything."
"It sounds like you're in the bathroom/tunnel."
"You can't use it with a mixer."
For the most part, the first two can be fixed with some tweaking, as you'll see below. And with some extra cables and software, even the third problem can be fixed.
The man, the myth, the legend -- Mark Zuckerberg -- came out today to announce changes to the Facebook algorithm to help keep the spam, excessive marketing, and gross salesy-ness to a minimum.
So what does that mean for your Podcast Facebook Group or Podcast Facebook Page?
Fair warning: I'm really just speculating here, but I have a few thoughts, in terms of educational guesses.
As this year winds down, you're probably thinking of ways you can either improve your podcast in the new year or even start one. And as any productivity expert will tell you, setting goals is an excellent way to make sure you stay on track and keep up the momentum. And having goals put in place for your podcast is no different. Here are some quick tips to help you plan your podcasting year in 2018 and some suggestions to help you get started.
